What if you could pour into your creative side to produce art and make money doing so? Well, with time and effort, you absolutely can. Art is useful—both practically and emotionally.
Whether you create gorgeous jewelry or mold unique mugs, there are several artistic pursuits you can turn into businesses. Read on to find out what a few of them are.
Photography
Photography is a super accessible art form that you can capitalize on. Either you take photos of whatever interests you and sell prints, or you offer photo services—or both!
Regardless, you should settle into a niche. Do you want to take photos of animals, people, or nature? What about macro photography—does that interest you? Once you develop a niche, you can start building a portfolio and booking clients or receiving customers.
Jewelry Making
Jewelry is practical and popular, which is a dream combination for a product. Therefore, if you have a flair for design and craftsmanship, jewelry making can be a lucrative venture.
Another benefit of this pursuit is that there are practically endless avenues for niches. Jewelry taste varies from person to person, so there are likely hundreds of untapped niches that you can fill with your beautiful accessories.
Glass Blowing
Glass blowing is a unique art form that can also yield a thriving business. People usually buy glass-blown products for yard or home decoration. Additionally, many people are interested in learning how to become a successful glass blower, so you can teach workshops to generate extra income.
Pottery
Pottery has been a favorite since the literal dawn of civilization, and you can be a part of this history. Bowls, vases, plates, mugs, figurines, ring holders, toothbrush holders, yarn dishes, and more—all of these items can be made with clay and fetch a pretty penny from customers with great taste.
Woodworking
Finally, woodworking is a skill that is just as practical as it is creative. Not only will you be able to make cool things for yourself, but you’ll also be able to share them with the world. You can offer everything from simple cutting boards to complex bedframes. As a woodworker, you’ll also likely cater to customers who want bespoke pieces, which is a great way to challenge your artistry and develop a loyal clientele.
Tips for Growing a Successful Art-Based Business
Once you choose your path, you are going to have to do more than just produce art. You have to sell it, and that requires careful marketing. Here’s the main thing: art is visual, and so your marketing should be visual. Try the following on a blog and social media:
- Post eye-catching photos of your work
- Create and publish videos showing your process
- Show before-and-after images
On top of visual content, you should also be present at art fairs, go to networking events, and build your portfolio. Most importantly, however, stay committed to your craft! Artistic pursuits take time to turn into businesses. Stay focused on why you are pursuing the goal and stay committed to producing high-quality work that brings value to your customers. With skill, time, and effort, success often follows.
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